Posterous theme by Cory Watilo

Empathy

How is empathy tied into your career?

Empathy has a big part in graphic designing. For example, when a customer comes in and asks for a sign or logo to be done you have to put yourself in their shoes so you know what they really want. You don't want to do what YOU think might look nice but what THEY think will look nice. Also, asking what they want on their design would be helpful too so you're not clueless and you know what they want so you can be successful.